The Daily Mail’s Bond photo caption screams everyday sexism – the only 6 reactions you need
The new Bond film, No Time to Die, is currently being filmed in Italy, with Daniel Craig once more playing Ian Fleming’s womanising spy, so it’s no surprise that shots of proceedings have been turning up in the media. Here’s a photo shared by that bastion of gender equality and fair play, the Daily Mail.
via @splashnews.com
Initially, the caption read:
“Plenty to talk about: Craig was joined by a female assistant as he relaxed between takes on Tuesday.”
There was only one problem with that – the “female assistant” was, in fact, Barbara Broccoli, the producer of the Bond films. People – most notably women – spotted the error.
1.
STOP IT. ‘A female assistant’.
That’s Barbara Broccoli. She owns the company that makes Bond. She’s his boss.
‘Barbara was joined by a male employee as she relaxed between takes’. There we go. FFS. pic.twitter.com/XsriCKnXEP
— Hannah D (@the_dunners) September 11, 2019
2.
A certain publication (no guesses as to which) calling Barbara Broccoli Daniel Craig’s ‘assistant’.
Barbara Broccoli PRODUCES James Bond. She’s HIS boss. Do your research and ..
👏🏻 stop 👏🏻 reducing 👏🏻 women 👏🏻 pic.twitter.com/snAzcmrKNL
— The Women's Org. (@TheWomensOrg) September 12, 2019
3.
Some of the responses to this are wild.
SO WHAT SHE'S NOT FAMOUS
Maybe not to you babes, but is it just her vagina that suggests she's an assistant? https://t.co/tZ4s9MHfAq— Terri White (@Terri_White) September 12, 2019
4.
Barbara Broccoli has been producing these films for two decades and was appointed an OBE from the Queen but go off, Daily Mail #NoTimeToDie #NoTimeToFactCheck pic.twitter.com/avFNAVprdA
— Phil Nobile Jr. (@PhilNobileJr) September 11, 2019
5.
Female Assistant, I want that female assistant's job, money, houses, the feckin lot pal. How numb are some folks man 🤣 https://t.co/2yT9oWGKos
— 💙Lauren💗Jackson💙 (@LaurenJackson87) September 13, 2019
6.
Hi @DailyMailUK @DailyMail … That assistant you refer to because she happens to be female is Barbara Broccoli… CEO of the James Bond franchise… pic.twitter.com/RlzgDbMiQs
— Anand Desai-Barochia (@ANANDDB) September 12, 2019
Some men dropped by to excuse the error, with this being typical of those sorts of responses.
Easy mistake to make. She's not well known to look at. The female bit is just adding some description to assistant
— ged reddy (@gedreddy6ft3) September 11, 2019
But @the_dunners had the measure of them.
Hi to the men getting wound up by this. So nice to have you in my notifications this morning. Have a nice day, and try not to whip yourselves into a total frenzy of toxic insecurity 💋
— Hannah D (@the_dunners) September 12, 2019
I hope you all had a lovely time at Straight Pride.
— Hannah D (@the_dunners) September 12, 2019
Director, Andreas Samuelson, demonstrated beautifully just how ignorant the caption was.
Look, here’s Meryl Streep with a male assistant: pic.twitter.com/9RPU3KPacx
— Andreas Samuelson (@andy_samuelson) September 12, 2019
In case you were wondering, the caption is now this:
“Plenty to talk about: Craig was joined by Barbara Broccoli as he relaxed between takes on Tuesday.”
Source: Twitter Images: Twitter with ref to Daily Mail and Splash News, screengrabs