Celebrity actors environment

William Shatner well and truly ditched the Canadian politeness for this NSFW anti farmed salmon ad

We had no idea that acting legend William Shatner was an environmentalist, but he certainly made a strong case against open-net salmon farming, considered by many experts to increase the risk of disease and parasitic infection in wild salmon, as well as radically altering the chemical balance in the locality.

It’s very much NSFW on account of all the Canadians swearing their normally poilte little heads off.

Oh, Canada. Well played.

The advert was created by Maximum Effort, the production company founded by his fellow Canadian superstar, Ryan Reynolds.

It seems the unleashing of a little Canadian profanity – or, in some cases, a lot – has gone down very well online.

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There are already many strong links between Canada and Scotland, and it looks like they’ve found another.

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Source William Shatner Image Screengrab