One branch of Burger King perfectly trolled McDonald’s for Halloween

When big brands try to be sassy, it often backfires and they end up looking like the corporate version of Alan Partridge, but every now and then one big brand prank slips through the net of lameness. In this case, it’s just one branch of Burger King, in New York, that has managed to come up with something funny and seasonal as it dressed the whole building as the ghost of McDonald’s.

Picture credit: Burger King

As if that wasn’t throwing enough shade at ‘dead’ McDonald’s, they wrote on their sign “BOOOOOO! Just kidding. We still flame grill our burgers. Happy Halloween”, which is a reference to the fact that McDonald’s fries its burgers rather than grilling them, something fast food fans might care about. Possibly.

Several people had something to say about it on Twitter.
https://twitter.com/CutPics/status/790918245159055361
https://twitter.com/FactsOrDie/status/791494138126622720
https://twitter.com/ThatEricAlper/status/791497124546506754

The best Halloween costume I've seen so far this year:

Burger King dressed up as McDonald's. pic.twitter.com/2SSJ2yfir3

— Jake Hamilton (@JakesTakes) October 26, 2016

But not everyone appreciated Burger King’s efforts. @Efawccett7 tweeted “This Burger King dressing up as a McDonald’s ghost is a a level of pettiness once unheard of”

Oh, well. You can’t win them all. Over to you, McDonald’s!
HT: metro.co.uk